Start free. Then lock in founding-member pricing for life.
[ Figures per Marketing Plan Issue 3 — confirm current, and confirm the founding-member cap, before publishing. ]
Free Assessment
£0
- 15–20 questions
- Personalised growth-gap report
- No card required
Founding member — locked for life
Bronze — your AI coach
£47 / month
for the first 500 founding members · £97/month after
- The full 20-module Business Waterwheel™ framework
- Persistent memory · 24/7 · progress tracking
- Lifetime price lock for founding members
Most owners start with Bronze. But if you already know you want deeper, faster coaching, Silver is the natural next step — register your interest and we'll tell you the moment it opens.
SilverFrom Dec 2026
£247 /mo founding · £297 standard
- Everything in Bronze
- [Longer sessions & more questions per month]
- [Priority responses]
- [Quarterly deep-dive reviews]
GoldBy invitation, mid-2027
£997 /mo
- Everything in Silver
- A dedicated human Pendleton Partner
- [Monthly 1:1 sessions & direct messaging]
- [Personal accountability check-ins]
A human business coach costs £800–1,000/month. Bronze starts at £47.
